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Consumer choice

Ever since our foundation in 1974 Pollard Thomas Edwards has been engaged in finding out what people want from their homes and neighbourhoods and helping to deliver it. The practice has always believed that ‘consumer choice’ should shape the homes on offer not only to those who can afford to buy, but also to those who depend on the rental sector.

Key areas of PTE’s work show how people can get involved in the design of their homes and neighbourhoods and enjoy genuine choice.

Community-led estate regeneration encourages residents to transform disadvantaged estates into connected urban neighbourhoods.

Cohousing empowers people to shape their own future by creating places which combine independent and collective living.

Custom-build enables buyers to design and order individual homes, from a wide menu of choice covering site and plan layout, external appearance and internal fit-out.

“This is custom build innovation in action. PTE and Swan have developed a formula for customising at scale, offering a million choices on a large site, supported by a digitised process.”

Duncan Hayes, Editor, Custom Build Strategy

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